I made this video to be funny, but in all seriousness, the names really are fairly stupid. My standing frame is called an EZ Stand. Believe me ladies and gentlemen, there is nothing easy about it. I guess if I had a marketing degree, it would all make sense to me. I wonder how many of these companies actually employ the kinds of people that use their products? My guess is very few. If you ask me to name a standing frame I’d come up with something like ” The Enduro Stand. It’s going to hurt, what’s your physical fitness worth?” At least it’s honest.